You can't bank rank!

This is a post for authors not readers. But readers, you may find the behind-the-scenes interesting. Many independent authors these days obsess over how to find readers and where they rank on the Amazon store. They believe where you rank on Amazon makes a difference to finding readers. I don't agree.

I don’t blog much about the business side of my writing anymore but yesterday I ran a horror box-set cross-promo with four other successful horror writers. One of them Joe Konrath, wrote a very significant post about the effect on sales of Amazon book and author ranks.